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How This Tech Founder Has Simplified Complex Sales By Building Trust, Eliminating Friction And Understanding 'The Problem' Better Than His Customers

Damir Cuca - Basiq

Damir Cuca if the Founder & CEO of  Basiq.

Basiq is the best aggregation platform for acquiring financial data.

Full Podcast Transcript

 Sidney: Welcome to the "SalesNative Podcast," where tech founders share their most valuable sales lessons. I'm Sidney from Sydney, founder of SalesNative. And today's guest is Damir Cuca, founder and CEO of Basiq in Sydney, Australia. Damir, welcome to the show. 

Damir: Hello, Sidney from Sydney. Good to be on the show. 

Sidney: Love it. So Basiq is the best aggregation platform for acquiring financial data. I'd love to learn about the business. But first, I want to know why did you start this company?

Damir: Okay, that's a very good question. Before I tell you about that, let me tell you the fact that I had another company before this that I had for 12 years. And that was a completely bootstrapped business. The business had two parts. We're guns for hire, we would build bespoke solutions for mid to...

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